IQIY
iQiyi x Kvibes
Overview
iQIYI is a streaming platform providing complete Asian drama and movie titles. Through KVIBES, iQIYI wants to raise brand awareness and engage with Korean, Chinese, and Anime community.
Outcome
NEW FOLLOWERS
>30K
What we did
Through a 3-month campaign, KVIBES created original content within 3 communities, Kdrama, China Drama, and Anime to funnel audience to watch the Asian titles only on iQiyi. iQiyi also tapped into KVIBES' micro communities on whatsapp, telegram, discord, and LINE groups to start organic conversations about iQiyi and its series and movies
Previous Project
KVIBES.ID
iStyle x Kvibes
Next Project
KVIBES.ID
Indomilk x Kvibes
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